Notice at Collection
IntelaMetrix Holdings, Inc.
Effective Date: January 1, 2026 · Applies to California Residents
California law requires IntelaMetrix Holdings, Inc. ("IntelaMetrix," "BodyMetrix," or "the Company") to give you this notice at or before the point we collect personal information from you — not just in a general privacy policy. This notice covers our eCommerce storefront, the BodyView software license validation process, and any forms you use to interact with IntelaMetrix.
You will see a short version of this notice at checkout, when creating an account, and on contact forms. This page contains the complete notice. For our full data practices, see our Privacy Policy.
01 Personal Information We Collect
Body Composition Data — Not Collected by IntelaMetrix. Body composition measurements generated through the BodyView software are stored exclusively on your local PC. This data is never transmitted to, stored by, or accessible by IntelaMetrix. It is not subject to this notice.
| Category | Examples | Purpose | Retention | Sold? |
|---|---|---|---|---|
| Identifiers & Contact | Name, email address, mailing address, phone number, account username | Order processing, account management, customer support, marketing (with consent) | Relationship duration + 2 years | No |
| Commercial & Transaction Data | Order history, device purchases, subscription records, dunning records | Order fulfillment, subscription billing and renewal, dunning management | 7 years (tax compliance) | No |
| Financial Data | Payment card data — processed by our Payment Platform | Payment processing only. Raw card data is never stored by IntelaMetrix. | Transaction duration + 2 years | No |
| License Validation Data | IP address, device/machine identifier, license key, software version, OS version, validation timestamp | License enforcement, anti-piracy, fraud prevention, software update eligibility. Transmitted automatically by BodyView software on periodic license check. | 2 years from last validation | No |
| Device & Usage Data | Browser type, pages visited, click events, session data | Storefront analytics (anonymized), security monitoring, platform improvement. Only with consent. | 2 years | No |
| Geolocation (IP-derived) | IP-derived location, shipping address | Shipping calculation, tax compliance, fraud prevention | 2 years | No |
| Communications | Support ticket content, email correspondence | Customer service, product improvement | 5 years from resolution | No |
| Body Composition / Measurement Data | Measurements generated through BodyView software | NOT COLLECTED by IntelaMetrix. Stored locally on your device only. | N/A — not held by IntelaMetrix | Never collected |
02 Sensitive Personal Information
The CPRA designates certain categories of personal information as "sensitive." IntelaMetrix collects the following sensitive categories:
- Financial account data — payment card information processed by our Payment Platform for the purpose of completing your purchase. We do not store raw card numbers.
- License validation identifiers — device ID and machine fingerprint used solely for license enforcement. These are not linked to health, clinical, or biometric data.
We do not collect health data, medical data, biometric data, or body composition data. All BodyView measurement data is stored locally on your device and is never transmitted to IntelaMetrix.
We use sensitive personal information only for the purposes described above. We do not use it to infer characteristics about you unrelated to the services you have requested.
Right to Limit Use. You have the right to request that we limit our use of your sensitive personal information to purposes that are reasonably necessary to provide the services you requested. To exercise this right, submit a request at Privacy Rights Request Form or email privacy@BodyMetrix.com.
03 Sources of Collection
- Directly from you — when you place an order, create an account, contact support, or submit a form on our website
- Automatically — via cookies and server logs when you navigate our eCommerce storefront (subject to your cookie consent preferences)
- Via BodyView software — periodic license validation calls transmit License Validation Data automatically when the software checks license status
- From our service providers — our eCommerce Platform, our CRM, our fulfillment provider, our Payment Platform, and our cloud computing platform, each of which may provide us with data related to your interactions with those platforms in connection with our services
04 Do We Sell or Share Your Personal Information?
We do not sell your personal information for money. IntelaMetrix does not and will not sell your personal information to third parties in exchange for monetary consideration.
We may share limited device and usage analytics data with advertising platforms where you have provided explicit consent through our cookie preference controls. This sharing may constitute "sharing" as defined by the CPRA for the purpose of cross-context behavioral advertising.
You have the right to opt out of this sharing at any time. To opt out:
- Use the cookie preference controls at Cookie Policy
- Click "Do Not Sell or Share My Personal Information" in the footer of our website
- Submit a formal opt-out request at Privacy Rights Request Form
- Enable Global Privacy Controls (GPC) in your browser — we will honor this signal automatically
05 Your California Privacy Rights
As a California resident, you have the following rights under the CCPA as amended by the CPRA. You may exercise these rights without fear of discrimination or denial of service.
- Know what personal information we have collected about you and why
- Access a copy of the specific personal information we hold
- Request deletion of your personal information (subject to legal exceptions)
- Request correction of inaccurate personal information
- Opt out of the sale or sharing of your personal information
- Limit our use of your sensitive personal information
- Have your Global Privacy Control (GPC) signal honored automatically
- Designate an authorized agent to submit requests on your behalf
To submit a rights request, visit our Privacy Rights Request Form or contact us at privacy@BodyMetrix.com. We will respond within 45 days.
Deletion Requests — Active Subscriptions. Deletion requests cannot be processed while you have an active paid subscription. Your subscription must be cancelled and your final billing date must have passed before deletion can proceed. See our Privacy Rights Request Form for full details.
06 Related Documents
This Notice at Collection is a required point-of-collection disclosure. For complete information about our data practices, please review the following documents:
IntelaMetrix Holdings, Inc. — Privacy Team
Questions about this notice or your privacy rights: privacy@BodyMetrix.com · 916-840-0096 · Submit a Privacy Request